Email & SMS Marketing

Progress Communicator software for marketing via Email and SMS.

Progress Communicator can be used in conjuction with your website to give your digital communications a competitive edge.

HTML Email campaigns

Using email communication will not only massively reduce the cost of contacting your database over traditional direct mail methods, but will provide valuable information on the efficiency of your communication down to each individual recipient. You have the facility to set up bespoke email campaigns yourself, meaning you can contact your customers at a greatly reduced cost as regularly as you like, whether with promotions, newsletters or service reminders.

Key Benefits:

• Cost – No hefty artwork, production, fulfilment or postage costs means that email communication is the cheapest method of contacting customers, whether current or prospective. With a fixed monthly cost you will have a quota of emails available to send, with additional emails starting as low as 3pence.
• Technology – With full reporting behind each email campaign, you can precisely measure which recipients opened/deleted the email, which links within it that they clicked on, and also which email recipients were invalid or requested to unsubscribe, enabling you to keep your database cleansed and up to date.
• Speed – From campaign brief through to postage can take a long time with direct mail campaigns, unlike email communication. Pick your recipients, create your email from supplied templates and you can send out a message at very short notice.

SMS text message campaigns

Get the message to your customers instantly and cost-effectively by creating SMS campaigns. Whether ongoing communications such as Service/MOT reminders or targeted Sales/Aftersales marketing campaigns, with SMS you can get instant results on who has received the message, and more importantly who has responded and their response enabling you to follow up leads quickly. Our SMS package gives you the freedom to set up and running the campaign yourself.

Key Benefits:

• Response – Unlike the unscientific response reporting from a direct mail campaign, SMS campaigns give you real-time statistics on the campaign performance, and more importantly show you customer response straight away, enabling a very quick response time back to the customer.
• Flexibility – Text who you want, when you want. With a fixed monthly charge, you will have a quota of messages available to use each month, with whatever message you wish to communicate. Going over the quota isn’t expensive, with additional text messages costing from as little as 10pence each.